British Airways was one of the first airlines to introduce a Premium Economy cabin on its long-haul aircraft - branded as World Traveller Plus. As such, many of its cabins are showing their age, but still serve their purpose well by offering extra space, better meals and more personalised service. The airline is retrofitting these cabins and upgrading the hard product, but this will take time, so in the interim be prepared for a mix of old and new.
The United Kingdom’s largest airline takes pride in offering reliable and friendly service while carrying the British flag to far corners of the globe.
British Airways is a founding member of the oneworld alliance, which means fliers can earn and redeem Avios points on its many partners. Conversely, members of other alliance member airlines can earn and redeem their miles with British Airways.
All British Airways flights pass through London with primary hubs at London Heathrow and London Gatwick airports (and a smaller operation at London City). London airports are known for stringent and sometimes overzealous security procedures, which can be frustrating for passengers adding extra time to the journey. Unfriendly airport security agents are enough to convince some travellers to fly another airline when booking international travel.
World Traveller Plus passengers can access individual check-in desks and a greater baggage allowance – two bags for the hold plus a cabin bag and laptop bag onboard. They do not enjoy lounge access once airside, though. Still, top oneworld elite status cardholders can use the lounges on eligible international itineraries no matter what cabin they are flying. These lounges include open bars offering cocktails, soft drinks, wine, and beer, service desks for assistance with tickets, a wide selection of magazines and newspapers, workstations with computers and free Wi-Fi, and buffets with warm and cold food selections.
Priority boarding is part of the Premium Economy experience.
British Airways fly a combination of Airbus and Boeing aircraft, with World Traveller Plus available on each long-haul aircraft. The Airbus A380 World Traveller Plus cabin is found on the Upper Deck behind the Club World cabin in a 2-4-2 configuration over nine rows, while the Airbus A350 has seven rows in a 2-4-2 configuration. The Boeing 777 fleet varies between three and six rows in a 2-4-2 design, while the Boeing 787 Dreamliner aircraft differs between four and six rows and is always in a 2-3-2 configuration.
Even the original iteration of the Premium Economy seat has plenty of space. It varies depending on the plane, but expect a wider seat – typically 18.5 inches (47 centimetres), more leg room with a pitch of 38 inches (97 centimetres), including a foot and leg rest, lumbar support, a recline of around 8 inches (20 centimetres), a small side table and headrest with adjustable wings for better resting positions. Unfortunately, many seats have equipment for the entertainment system that impedes your legroom, which makes it challenging to store carry-on bags or wiggle your feet around during the flight.
World Traveller Plus occupies a more intimate cabin of no more than nine rows with a dedicated lavatory and curtains separating it from economy and Business Class. There are middle seats, which are worth avoiding unless travelling with a companion.
Bulkhead rows prevent someone from reclining their seat into your space, but it does mean that carry-on luggage must be stowed overhead for takeoff and landing. These seats also have television monitors that fold out from the armrest, and they cannot be used on the ground or during takeoff and landing for safety reasons. Four bassinet points are available on the front cabin bulkhead, with another two at the rear of the Airbus A380s.
Not all tickets are eligible for advance seat selection, although those purchasing flexible fares and travellers with oneworld alliance elite status can choose a seat for free in advance. Others must wait until check-in to assign a seat.
Waiting at each seat on boarding is a thick pillow and wrapped blanket, and power and USB and power outlets are available for each passenger.
The flight search on BusinessClass.com includes images, videos, and seat maps for most airlines and aircraft Search results also include details such as seat pitch, width and recline. This way, you can see the seat and cabin configuration of the flight in which you are interested before making your choice.
British Airways offers a lovely inflight service on fine china and metal cutlery. World Traveller Plus passengers are served some of the same entrees as those seated in Business Class, representing a significant upgrade from economy meal service.
Delivered on a single tray with real drink glasses (instead of plastic), most flights have two meals, including a hot meal after takeoff.
They include a salad and appetiser plus warm bread. Two main course dishes are protein or vegetarian, and the plated dessert offers a sweet finish. Flight attendants can provide snacks and drinks between meals, and passengers can visit a snacking station for self-service.
Before landing, a second meal is served depending on the time of day, which can consist of a hot or cold dish based on the length of the flight.
More than a dozen special meals are available for Premium Economy passengers, including Halal, Kosher and vegetarian options.
After takeoff, flight attendants offer glasses of sparkling wine before rolling out the beverage carts with a variety of complimentary drinks including beer, wine (two white and two red options) and cocktails. Coffee from London’s Union Coffee and an array of Twinings teas round off the menu.
Before the main meal, an aperitif service comes with mixed nuts and a choice of beverage.
Flight attendants are friendly, but have a lot of passengers to serve compared to Business Class. Expect the typical British-reserved service delivery you might find in a hotel or restaurant in the United Kingdom. Many passengers find that the crew adapts to the conversation and informality level of each person throughout the flight. Show them that you like to chat, and they will chat. Show British formality, and they will return the respect.
On flights where a foreign language is spoken at the destination, expect that someone on the crew will be ready to converse in that native tongue. British Airways also has overseas-based cabin crew on many flights; Indian flights, for example, often have crew based in India, which helps with cultural service details.
The seatback screen is adjustable so that if the person in front of you reclines, you can tilt it for better viewing. Noise-reducing headsets complement the solid selection of entertainment programming, including the latest Hollywood movies, television programs, box sets, a global music collection, audiobooks and games. Screens respond to the touch but can also be adjusted via remote control.
Wi-Fi is available on most of British Airways' long-haul fleet, with prices available for hourly service or sometimes for a package to cover the flight. A cheaper offering that covers messaging or texting is also an excellent option for staying connected with loved ones.
The flight search on BusinessClass.com includes information on Wi-Fi and inflight entertainment.
Small amenity kits feature essential products – eye mask, ear plugs, toothpaste and toothbrush, lip balm, flight socks and pen, and a wrapped blanket and pillow are a fluffier upgrade to what is available in the economy cabin. Credit to the airline for making the small stylish amenities bag from recycled plastic.
On long-haul flights, families with infants can pre-reserve a bassinet to use. Children can also enjoy everything from cartoon and youth-themed shows to special toys and gifts to keep them busy.
British Airways’ short and medium-haul flights do not sell Premium Economy seating, but if the aircraft is flying a shorter route, these are excellent seats worth paying extra to enjoy the extra space that they afford. Most of the long-haul amenities (like hot meals, free drinks and noise-reducing headphones) are not available though. Buy-on-board service in economy class is standard on shorter European flights, which means the only benefit of paying for this seat on those flights is the extra space.
The airline is investing in the most fuel-efficient planes and focuses on reducing emissions both inflight and on the ground. Recycling programs in its lounges and inflight are another eco-friendly measure.
British Airways aims for net-zero carbon emissions by 2050, and the carrier invests in carbon-neutral projects in many of the destinations it serves. On its flights, it has switched to bamboo alternatives instead of plastic stirrers, reduced plastic use for amenity kits and headsets, and serves water bottles made from recycled materials. The airline sends less than one per cent of non-catering waste to landfills. BA's new uniforms are made from more than 90 per cent sustainable fabrics from recycled polyester and only use manufacturers of the 'Better Cotton' initiative. The old uniforms will be donated to charities, recycled into children's toys or contributed to the airline's museum.
The airline also collects loose change from passengers on its long-haul flights to support the non-profit organisation Flying Start. It supports less-fortunate children around the world. British Airways is also the first airline to build a waste-to-fuel plant converting everyday consumer waste to sustainable fuel.
A partnership with the Born Free Foundation has the airline advocating against the captivity of wild animals. British Airways Holidays helps to create a safe sanctuary space for rescued wild animals.
The flight search on BusinessClass.com includes information on CO2 emissions for each flight. Our quality algorithms also give a higher score to flights operated by the most modern and environmentally friendly aircraft.
Read the BusinessClass.com review of British Airways Club World
Read the BusinessClass.com review of British Airways First Class
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